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Wasp Barcode Technologies launches WDI4500 2D barcode scanner, unlocks slew of efficient, powerful applications for small business
Versatile, aggressive scanner reads both 1D and 2D barcodes


PLANO, Texas – July 15, 2010 – The future of barcoding just got more flexible and affordable for small and mid-sized businesses, with today’s release of the WDI4500 2D barcode scanner from Wasp Barcode Technologies. At a list price of just $379, this future-proof, aggressive barcode scanner can handle a wide range of both 1D and 2D barcodes, while also unlocking a multitude of powerful, data-driven applications for healthcare, manufacturing, retail, shipping, military and more.

“When companies discover the power and flexibility of 2D barcode technology, they immediately see the possibilities,” said Tom O’Shea, general manager of Wasp Barcode Technologies. “In the past, however, 2D barcode scanners were either too expensive or too slow for most small businesses. We’ve solved these problems with the WDI4500, which offers the same speed and accuracy the market has become accustomed to in 1D laser barcode scanners you might find in a grocery store.”

Most business owners are familiar with standard 1D (“one-dimensional” or “linear”) barcodes found on a wide range of retail products. In 1D barcodes, all data is encoded in a series of vertical black and white bars and spaces. In contrast, 2D barcodes have data encoded both vertically and horizontally, allowing for significantly more information to be stored in a smaller size. These barcodes appear as black-and-white boxes that can fit on packages, paper, tags or even electronic devices such as smart phones, making them ideal for:

  • healthcare, where extensive information needs to be stored on small vials, wristbands and medication bottles
  • shipping, military or manufacturing applications, where detailed information needs to be stored about a particular part
  • drivers’ licenses, as well as other government or healthcare applications, where multiple fields of information can be filled in a form with one scan
  • applications such as tagging small parts or assets where space is limited, yet a barcode is still required


Typically, 2D scanner technology has acted much like a camera, taking a “picture” of a 2D barcode and reading it. To enhance this process, the WDI4500 uses patented LED imaging capabilities and an optimized processor to quickly and aggressively scan and input barcodes. The WDI4500 can also read 1D and 2D barcodes displayed on mobile phones and computer monitors, making it ideal for retailers that want to send their customers electronic coupons and promotions, or for companies that want to accept paperless tickets for airline flights, concerts or events.


“Most linear barcode scanners can’t deal with the reflection off of screens,” O’Shea said. “We’ve solved that problem, enabling the WDI4500 to scan mobile phones as easily as it scans paper labels.”


The WDI4500 can scan a wide range of barcode types, including:

  • more than 20 popular 1D barcodes, such as UPC/EAN, Code 128 and Code 39
  • nine postal code barcodes
  • 10 2D barcodes including QR Code, Maxicode and PDF417


The scanner works from up to 15 inches away for 2D barcodes and 25 inches away for 1D barcodes. Optional features include a stand and extended protection warranty.


The WDI4500 is available immediately and joins a full line of Wasp barcode scanners. It can be purchased from Wasp partners including leading IT resellers, local computer value-added resellers and solution providers. Visit www.waspbarcode.com for more information.


About Wasp Barcode Technologies
Wasp Barcode Technologies provides data capture and tracking solutions designed specifically for small business. Products include inventory control, asset tracking, time and attendance, barcode scanners, barcode printers, and point of sale (POS) solutions. Wasp products help small business owners manage their companies more efficiently with improved productivity and profitability. Learn more at www.waspbarcode.com or call 866-547-WASP (9277).

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