Operation Business Card Drop: Clever Ways to Increase Your Audience

Operation Business Card Drop

Business cards are an essential asset to any business owner. These useful tools help businesses expand contacts as well as increase a network of friends and clients. Many small businesses understand this, but often leave their beautifully designed cards in a pile on the desk in the office. So if … [Read more...]

Barcode Technology in Healthcare: What You Need To Know


With the amount of patient safety challenges facing modern healthcare it’s difficult for the industry to manage information. Everyday hospitals deal with inventory complications, tracking materials, and patient validation. Not only is this time consuming to perform manually, it also allows for human … [Read more...]

The Empty Shopping Cart Syndrome: Converting Web Traffic to Sales

Empty Shopping Cart Blog Post

What happened this past holiday season? You had a great holiday offer that attracted consumers to your website, but yet the traffic spike was not reflected in your sales. The results above are from what is can be referred to as “empty shopping cart syndrome.“ On average, 71 percent of online … [Read more...]

Wasp Barcode’s 2012 Guide to Small Business Conferences


You’re busy. There’s no question about it. From managing your business and employees to keeping up with family activities, the life of a small business owner can be hectic. You try to keep tabs on the latest trends by reading such small business magazines as this, but sometimes it’s not … [Read more...]

5 Ways to use Mobile Technology to Boost Recruiting Efforts


Did you know that nearly 1 in 5 job seekerscurrently use their mobile device when actively searching for new employment? Unfortunately, there are many small businesses that do not have an active mobile presence. So, how can you harness mobile technology to attract all those job candidates and … [Read more...]

6 QR Code Campaigns You May Have Missed


QR codes, or quick-response codes, have been around for nearly two decades, but it has not been until recently that companies are beginning to embrace these mysterious black and white squares. If you are still a bit in the dark, feel free to get up to speed on QR Codes by reading our short … [Read more...]