November 2012 SMB News Recap

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Television news reporter JJ Ramber and and two of her producers, Lisa Everson and Frank Silverstein, have been keeping track of small businesses who can “take a hit” without going under. They’ve put together a book showcasing tips provided by these still-successful business owners, “It’s your … [Read more...]

The Small Business Secret of not Being Ignored – Part 3

Sean-Jackson-copyblogger

Sean Jackson Copyblogger This is the third post in our series and will cover search engine optimization related to content. SEO is an ever-changing industry. One way to stay on top of the updated algorithms and the penalties that websites face is to stay abreast blogs and industry news (SEOmoz … [Read more...]

Small Business Saturday

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November 24, 2012 marks the third annual day for small businesses to promote their goods and service to the community. Small Business Saturday, perfectly sandwiched between Black Friday and Cyber Monday is a day dedicated to small business shopping. Think of it as supporting the business owners in … [Read more...]

The Small Business Secret of not Being Ignored – Part 2 (Copyblogger)

Sean-Jackson-copyblogger

Sean Jackson Copyblogger In the first part of the series I discussed several components that I believe make up a successful website. If you recall, those components were content, back-linking, aesthetics, search engine optimization and a company blog. In this post I want to explain how someone … [Read more...]

Pinterest Launches “Pinterest for Business”

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In order to make Pinterest more useful for Businesses, Pinterest launched its newest feature Pinterest for Business. Pinterest is the one of the fastest growing social media platforms available, so the transition makes sense as Pinterest continues its outreach. According to Pinterest product … [Read more...]

Infographic Production & Promotion: What Small Businesses Need to Know

Jenn Lisak

In the age of digital media and online marketing, it is tough for small businesses to compete with limited resources and budgets. While all aspects of inbound marketing are important, I’ve heard specific complaints in regard to the tumultuous task infographic production. After all, infographics take … [Read more...]

The Small Business Secret of not Being Ignored – part 1 (Copyblogger)

Sean-Jackson-copyblogger

Sean Jackson Copyblogger This will be the first part of a series of blog posts helping SMBs discover and implement important elements to make a successful website. I decided to split the blogs due to the overwhelming amount of information surrounding this topic.  Today, I would like to focus on … [Read more...]

The top 25 SMB Twitter Influencers (Part 2)

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We have 25 more SMB Twitter influencers we believe you should be following to get inspiring quotes, timely news, pertinent blog information and helpful tips. Read on for the next 25: 26. @WaspBarcode 27. @SmallBizComputing 28. @SmallBizInfo 29. @CrainsChicago 30. … [Read more...]

13 Steps to Creating a Killer Small Business Facebook Ad Campaign

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Ask a Facebook user who is not a marketer if they ever click on Facebook ads. You will very likely get the following response: “What Facebook ads?” Is this a good thing? You bet it is! Because Facebook advertising does such a great job custom tailored to user demographics as well as user … [Read more...]

Email: the Original Social Media Platform?

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Facebook boasts about 1 billion active users (October 2012), while Yahoo mail has 310 million (October 2011), Hotmail has 369 million (March 2011) and Gmail has 423 million (June 2012). Email was used as early as 1972 and rapidly grew in popularity as household computers became a common feature. But … [Read more...]