Paul Trujillo

Paul Trujillo

Paul Trujillo is a Product Marketing Manager at Informatics specializing in Inventory Warehouse Management and Supply Chain product lines. His nearly 15 years of experience has put him at the forefront of industry technology and developing trends.

How Inventory Management Helps Restaurants Improve Online Sales

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Few urges are as difficult to satisfy as the craving for a certain food. Many of us know how it feels to want a late-night sushi roll, or a mid-afternoon dessert to power through the rest of the work day, which is why online delivery services such as Grubhub and DoorDash have been so successful. … [Read more...]

Getting Back To The Basics of Customer Service

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Customer service can make or break a business. Just as stellar service can keep customers coming back, bad customer service can send clients running for the hills. Unfortunately people have become all too accustomed to outsourced customer service reps from other countries, with whom they can … [Read more...]

3 Ways Predictive Analytics Can Harness Your Big Data

Businessman and businesswoman using digital tablet in the meeting.

An inventory management system provides you with a plethora of data. You can gather information on everything, from real-time stock levels to customer behavior and trends. The problem is many companies have decided that this so-called “big data” is too much to handle. Or simply that they don’t need … [Read more...]

How Barcodes Are Revolutionizing Consumer Nutrition

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If you’ve been to the grocery store, you’re familiar with 1D barcodes: They’re the pattern of vertical bars and spaces that represent a numerical code, which in turn corresponds to a file in the store’s database that often holds the attached item’s price, stock, photo and more. Anytime you bring an … [Read more...]

Is Your Business Tracking these 6 KPIs?

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Key Performance Indicators (KPIs) are benchmarks that help identify growth areas within your business. In other words, they’re basically the gages that tell you how your operations are functioning. Have you taken time to narrow down the KPIs that are important to your business? If you haven't, … [Read more...]

Making Inventory Markdowns Work For Your Small Business

Sale signs in shop window

Customers of all types look forward to seasonal clearances. Why wouldn't they? The drastic markdowns save them a lot of money.  In fact, I walked into my local dollar store and noticed it still had a small Christmas item display situated at the front of the store, with all items priced at 25 … [Read more...]

When Big Data is Too Big: Making Your Analytic Numbers Count

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You’ve probably heard the buzz phrase “big data” tossed around quite often in business circles. So much that perhaps you’ve kind of tuned it out. You likely have some sort of tracking systems in place, whether it’s for employee productivity, marketing analytics, or inventory management. You’re also … [Read more...]

10 Tips For Welcoming New Employees

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As any good business knows, the task of filling a job opening involves more than just hiring a candidate and slotting them into the company framework. The hiring process is just the first step; the next goal is to help the new employee to feel comfortable, welcomed, and prepared to contribute. No … [Read more...]

Benefits of Using a Smart Phone as a Barcode Scanner

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As consumers, we rarely think about barcodes as anything more than the series of lines and spaces on the items we bring to the checkout counter. At most, perhaps we note how much quicker and more efficient it is to purchase an item with a barcode than without. Businesses small and large in many … [Read more...]

The Indy 500: The Greatest Spectacle in Inventory Control

Newton Iowa, USA - July 11, 2014: Verizon Indycar Series Iowa Corn 300 practice and qualifying action.

The 500 Days of May The Indianapolis 500 is one of America’s biggest sporting events, and this day of racing reckoning is important not just to racing fans, but to drivers, pit crews, vendors and everyone involved in making sure the Indianapolis Motor Speedway can accommodate and entertain the more … [Read more...]