If your company spends money to stimulate demand, it already is familiar with lead nurturing – building relationships with qualified prospects that eventually result in sales. Let's be clear: generating website traffic is not lead nurturing, although it is a necessary preliminary step. Your … [Read more...]
Oooh baby it’s a wild digital world. New Jersey City Assemblyman Charles Mainor caused quite the stir last month for his questionable Facebook associations. Like them or not, Big Booty Freaks got their 5 minutes of fame thanks to the press coverage. Also trending in the news is a sexual … [Read more...]
If you have a local business, then you have a major advantage over online retailers and other websites trying to rank well in Google. That advantage is local search. Instead of having to compete with thousands to potentially millions of competing websites globally, local businesses can focus their … [Read more...]
Tips to monitor your business reputation online, plus how to handle any haters. The power of the average consumer is stronger than ever. Blame the Internet and more specifically, social media for this. Blogs, review sites, Facebook, Twitter, and more provide the infrastructure where a single … [Read more...]
Tuesday, October 16, marks National Boss’s Day in the U.S. Dedicated to all employers; National Boss’s day is meant to improve the liaison between employers and their staff. The concept began in 1958 when Patricia Haroski, an employee at State Farm at the time, registered the event with the … [Read more...]
The barcode is a fundamental part of how we obtain goods—from scanning items for price comparisons, adding goods to a wish lists and checking out purchased products. We use barcode scanners on a daily basis, but have you ever asked yourself how the barcode came to be? Would you believe that the … [Read more...]
Nobody should be all work and no play. Small business owners, especially, need to keep that in mind. So reward your hardworking, dedicated employees this summer with a well-planned work party! Not sure how to go about planning the perfect, work-appropriate summer bash? These tips should help make … [Read more...]
Small Businesses make the world go round, don’t they? As a small business owner or employee, you probably want to spread the word about how great SMBs are. To help you out, we’ve compiled some interesting stats and figures about small businesses, as well as advice from fellow entrepreneurs—and … [Read more...]
According to the 2012 Global Entrepreneurship and Development Index, the USA is still the best place in the world to start a new business. Even though, as a country, we’ve experienced a decline in entrepreneurship during the recent economic crisis, it remains a cornerstone in our economy—as it … [Read more...]
