"There's figures on this... it's 70% how you look, 20% how you sound, 10% what you say." - Comedian Eddie Izzard Conventional wisdom tells us that how you say something counts at least as much as what you're saying. But how do you unlock the linguistic magic that will turn a dry or unimpressive … [Read more...]
Business Money-Wise Strategy: A good rule of thumb to stay out of the red is to budget 20% of revenue to cover expenses you simply don’t think about. Industry association fees – It helps to be connected, especially as a new small business. A great way to build your network among … [Read more...]
Non existing Market When a market does not exist, an entrepreneur must create it or recognize a need for it. At this stage, it is important to identify those potential customers who dare to test the product or service and are willing to provide feedback about its use. These customers are pioneers … [Read more...]
When you combine the power of QuickBooks® to manage your financial operations with a robust, feature-rich inventory management solution, you better manage your business. Automating the management of your warehouse inventory will result in reduced labor costs and increased supply chain efficiency. … [Read more...]
Every company, regardless of product or service, is driven by sales. Sales can come from a variety of sources, and in the past few decades marketing trends have been greatly impacted by digital/electronic presence. But there’s no doubt that personal communication and presence will … [Read more...]
The Jumpstart Our Business Startups (JOBS) Act passed Congress and was signed by the White House in 2012. The Act legalizes a new form of crowdfunding – it allows small, unsophisticated investors to buy shares or debt privately from small or startup companies. We are still waiting on the SEC to … [Read more...]
5 Start Up Naming Rules from SXSW Entrepreneur According to the overall feeling at SXSW, we are in the age of the start up. Along with the age of the start up, we are in the age of the unfortunate company name. A recent presentation by Gary Backaus, chief creative officer, and Justin Dobbs, … [Read more...]
Grants touch the lives of nearly everyone. From 2007-2012, the US government allocated over 5.2 Trillion grant dollars nationwide. The nature and scope of a grant may vary, but accurate reporting and prudent use of grant funding is critical to becoming a grant recipient. Grantees must be … [Read more...]
Turnover is costly to businesses. It takes money to recruit. It takes money to train. It takes time to transition staff and manage internal operating efficiency during periods of transition. The savvy small business owner will eliminate wasteful spending by incorporating smart HR … [Read more...]
Times they are a changing! Information is everywhere, continuously. The technology your business uses should be leveraged to help organize that information, learn from that information, and adapt to the implications of that information. Synergy is what happens when interactions align … [Read more...]
