13 Steps to Creating a Killer Small Business Facebook Ad Campaign

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Ask a Facebook user who is not a marketer if they ever click on Facebook ads. You will very likely get the following response: “What Facebook ads?” Is this a good thing? You bet it is! Because Facebook advertising does such a great job custom tailored to user demographics as well as user … [Read more...]

Creating a Social Media Policy for Your Small Business

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With all the talk about Google+, Twitter, Facebook, and YouTube, as a small business owner, you might feel like you should jump on the bandwagon, creating accounts for each social property. Before you get started, let’s take a look at a few things first. Social media can allow your small business … [Read more...]