10 Facts You Should Know About the Small Business Report


In early 2015, the marketing department at Wasp Barcode Technologies was searching for small business numbers to use as a comparison with their own growth, goals and direction.  When we weren’t able to find the information we needed, we decided to survey small business owners and executives directly, and thus, the State of Small Business Report was born.


We recently wrapped our second report and discovered many of the responses changed from year-to-year.  Confidence in the economy dropped a bit, new business challenges arose, and optimism about revenue and hiring grew.

Here are 10 shareable takeaways from the 2016 State of Small Business Report:

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Brian Sutter

Brian Sutter

Director of Marketing at Wasp Barcode
Brian Sutter is the Director of Marketing at Wasp, responsible for the development and execution of the company’s marketing strategy. His role encompasses brand management, direct and channel marketing, public relations, advertising, and social media. He also writes and speaks on topics related to helping small business owners grow their business and improve operational efficiency.
Brian Sutter
Brian Sutter